GearOn™ system highlights lifestyle accessories for new midsize truck
DALLAS – With a pair of mountain bikes mounted and a weekend’s worth of gear stowed, Chevrolet’s Colorado Sport concept is ready for adventure. It was unveiled today at the State Fair of Texas, demonstrating the lifestyle-oriented versatility of Chevy’s all-new midsize pickup.
“It’s not just mountain bikes, but just about any passion you can name, from kayaking, fishing, dirt bikes and more,” said Tony Johnson, Colorado marketing manager. “It’s a truck for those who need the versatility of a pickup to support their work and lifestyle interests, but don’t need a full-size truck to do it.”
The 2015 Colorado is available in extended- or crew-cab models, with a choice of a 2.5L four-cylinder or 3.6L V-6 engine. The Colorado’s 2.5L is the segment’s most efficient, with an EPA-estimated 27 mpg on the highway (2WD models), and the 3.6L V-6 is the most powerful, at 305 horsepower. It also boasts the segment’s highest trailering rating – 7,000 pounds, when properly equipped.
The Colorado’s interior is tailored to meet the needs and expectations of today’s midsize truck customers. With a quiet cabin and thoughtfully functional interior, the Colorado offers the amenities that car and crossover drivers appreciate, including Chevy MyLink with a built-in 4G LTE Wi-Fi hotspot and segment-first applications of Lane Departure Warning and Forward Collision Alert.
At the back of the Colorado, proven Chevrolet truck features offer conveniences not found in competitors’ vehicles, including an easy lift-and-lower tailgate and rear bumper assist steps, which make it easier to get at cargo in the bed.
The Colorado also offers the GearOnTM Accessory System, an innovative and adjustable cargo solution that allows customers to stow larger items such as bikes and kayaks above the bed, leaving room for smaller gear, including coolers and tents, inside the bed. The GearOnTM System is at the heart of the Colorado Sport concept’s unique package of lifestyle and personalization accessories. Additional accessories on the truck – all available from Chevy dealers – include:
- Assist steps
- Cargo rings
- Splash guards
- Tiered storage
- Bike rack
- Cargo divider
- Wheel lip moldings.
Accessories were at the heart of the development for the Colorado, giving the customers options to match its capabilities with integrated functionality and designs to complement its distinctive styling. GearOnTM accessories are designed, engineered, tested and backed by Chevrolet, and many can be ordered with the vehicle and included in the price. In fact, the cost of added accessories can be factored into financing for the Colorado, and all vehicle accessories are included in the new-vehicle warranty.
The Colorado Sport also wears unique concept wheels that are being evaluated for future production.
Prices for the 2015 Colorado start at $20,995, including $875 dealer freight, for a four-door extended cab model with a 200-horsepower four-cylinder engine. Chevrolet supports Colorado owners with two years or 24,000 miles (whichever comes first) of scheduled maintenance.
Founded in 1911 in Detroit, Chevrolet is now one of the world's largest car brands, doing business in more than 140 countries and selling more than 4.9 million cars and trucks a year. Chevrolet provides customers with fuel-efficient vehicles that feature spirited performance, expressive design, and high quality. More information on Chevrolet models can be found at www.chevrolet.com.